Apichai Chiarakul

Finth Learning

Mobile Application / Wireframing / User flows / UX & UI design / Prototyping

Finth Learning mobile application is an education and self-learning digital platform to empower parents and their children to develop various skill sets through their unique curriculum. My method to establish the experience to target customers is to introduce clean interface, robust interaction and stimulate family engagement.

Not only initiated the project from wireframe to prototype with UX and UI that I designed, but also performed customer survey, usability testing and target audience interviews by myself together with UX specialists.

Finth Learning

Mobile Application / Wireframing / User flows / UX & UI design / Prototyping

Finth Learning mobile application is an education and self-learning digital platform to empower parents and their children to develop various skill sets through their unique curriculum. My method to establish the experience to target customers is to introduce clean interface, robust interaction and stimulate family engagement.

Not only I initiated the project from wireframe to prototype with UX and UI that I designed, but also performed customer survey, usability testing and target audience interviews by myself together with UX specialists.

Simplify and engage the overall user experience

Activity time tracker as an emotional stimulator for family to get together and enjoy the exercises more actively. Based on consumer interviews, users would like to have a holistic system that collects all exercise data into one place, so I designed the Activities Diary feature as an ideal technique to fulfill this need.

Consumers look for straight forward services

I wanted to focus on the most important feature that customers value the most, the curriculum subjects. I chose the card presentation and experimented with different layouts, all in favour for bold Finth's brand colours and typography. This enabled rapid content engagement, making it super easy for customers to dive into chapters and exercises without having to spend time wondering with the navigation.

A flexible way for capturing thoughts

In chapter area, the diversified colour palette is strong yet minimal. Imagery was subtly presented to draw attention of participants, giving sense of starting their way to an exercise after this very click. When designed these screens, careful attention was paid so that the meaning of colours and brand elements were respected. White space was used generously to keep the layouts uncluttered and to balance out the vibrancy of the layout.